
Prof. James Woudhuysen
Futurist & Professor of Forecasting and Innovation
James Woudhuysen helps clients master new trends in society and innovation, so as to implement major shifts in corporate strategy, marketing, branding and design. He broadcasts about the future of the workplace on Radio 4’s You and Yours. He is on the editorial boards of New Design and the Journal of Consumer Behaviour.
“Thinking About the Future”
In Detail
A physics graduate and author of several books, James is Professor of Forecasting and Innovation at De Montfort University, Leicester. In the 1980s he co-directed Britain’s first major study into the future of e-commerce (‘teleshopping’ in those days). He then moved to the Henley Centre, Britain’s best-known think-tank on EU markets, where he built up the firm’s forecasting on the broader future of IT and proposed, in 1992, that the Internet be delivered over TV.
What he offers you
He offers a highly visual, very witty, but deadly serious alternative to myths about the future of work, consumers and technology. An inspirational opponent of politically correct trends in management and beyond, he spells out what to do and how to do it in controversial but deeply insightful style.