Prof. James Woudhuysen
Professor of Forecasting and Innovation
James Woudhuysen is one of Europe's best-known independent speakers and writers on the future. James helps clients master new trends in society and innovation, so as to implement major shifts in corporate strategy and innovation.
"Thinking About the Future"
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James frequently broadcasts about the future of the workplace on Radio 4's You and Yours and writes for spiked (London) and Novo (Frankfurt). A physics graduate and author of several books, James is currently a Visiting Professor at the London South Bank University. Previously, he was Professor of Forecasting and Innovation at De Montfort University, Leicester. In the 1980s he co-directed Britain's first major study into the future of e-commerce ('teleshopping' in those days). He then moved to the Henley Centre, Britain's best-known think-tank on EU markets, where he built up the firm's forecasting on the broader future of IT and proposed, in 1992, that the Internet be delivered over TV. He is also on the editorial board of the Journal of Consumer Behaviour.
WHAT he OFFERS YOU
He offers a highly visual, very witty, but deadly serious alternative to myths about the future of work, consumers and technology. An inspirational opponent of politically correct trends in management and beyond, he spells out what to do and how to do it in controversial but deeply insightful style.